My work

Five things.
One argument.

An agency, a piece of software, a book, a podcast and a stage. Different things, but they all come back to the same question: how do we make marketing easier to understand and easier to act on?

Each format can do something the others cannot. Pursuit can sit in the room and help a business decide. MyMarketr can help without a retainer. The book can sit on a desk. The podcast gives an idea room to breathe. Speaking brings the thinking into a room full of people.

Doing the work

The Pursuit Agency

Joined-up marketing strategy and execution for ambitious businesses that want the whole thing to make more sense.

Pursuit is where the thinking gets tested against real commercial problems. We start with the business, agree what marketing needs to change, then choose the strategy and tactics that make sense. That order matters, especially when the first request arrives as “we need SEO” or “we need more leads”.

  • RoleFounder
  • Best forAmbitious owner-led businesses
  • ApproachBusiness first, channels second
  • My involvementStrategy and direction

Visit The Pursuit Agency ↗Talk to me first →

The Pursuit Agency
Building the tools

MyMarketr.io

Marketing software built to make useful thinking, content and guidance clearer, calmer and more achievable for smaller businesses.

There is a huge group of businesses that deserve better marketing but do not need a full agency relationship. MyMarketr is what we are building for them. It brings practical marketing help into one place so a founder or small team can make progress without pretending they have an in-house department.

  • RoleCo-founder
  • Built forFounders and smaller teams
  • FocusWebsite content and social content, with more tools being added
  • PhilosophyUseful marketing without agency-level overhead

Visit MyMarketr.io ↗Read the founder story ↗

MyMarketr
Writing it down

Managing Marketing's Messy Middle

One hundred practical ideas for the messy, non-linear bit between getting attention and getting somebody to choose you.

The book is for businesses that are visible but still have too much hesitation between interest and action. It covers trust, proof, content, buying behaviour, conversion and the practical fixes that make the customer journey easier to move through.

Read about the book →Buy on Amazon ↗

Rob Curtis

Managing
Marketing's
Messy Middle

100 Pages to Clean Up the Mess

Exploring the ideas

Marketing Unzipped

A podcast about marketing, business, psychology and technology, with enough room to explore an idea without forcing a neat conclusion.

A social post rewards certainty. A podcast gives you enough time to ask another question. Marketing Unzipped is my place for the longer version, including conversations with people who see the work differently from me. The new series has just started and the full 2025 archive is still here.

Listen to Episode 1 →

Marketing Unzipped
Bringing it to life

Speaking

Practical talks about marketing decisions, customer behaviour and the frameworks I use with real businesses.

Speaking forces an idea to become clear enough for a room full of people to use. The talks are built around The Next Sensible Step, Marketing Without the Bullshit, The Irrational Marketer and the Messy Middle, then tailored to the audience in front of me.

See speaking topics →

Rob Curtis speaking on stage

Not sure which
one you need?

Tell me what is going on and I will point you at the sensible option, including the ones I do not get paid for.

  • →Growth has stalled and you cannot explain why: start with Pursuit.
  • →You want useful marketing help without an agency retainer: start with MyMarketr.
  • →You are getting attention but not enough action: start with the book.
  • →You have a room of people who need a clearer way to think about marketing: start with speaking.
  • →You just want to explore the ideas for a while: start with Ideas or the podcast archive.

Tell me the situation →

Newsletter

One useful marketing
thought a week.

No funnel. No twelve-part sequence. One idea I think is worth your time, usually sparked by something I have seen, tested, questioned or disagreed with that week.

Unsubscribe whenever. I would rather you read it than be counted.